Marketing
Landing Page
A single focused page a visitor arrives at from an ad or link, built to get them to do one specific thing.
Example
A page whose only options are "watch demo" or "start free trial" is a landing page.
Related terms
Conversion Rate
The share of people who take the action you want — sign up, buy, subscribe — out of everyone who had the chance.
A/B Testing
अंदाज़ा लगाने के बजाय, अपने दर्शकों के दो अलग-अलग समूहों को दो अलग-अलग चीज़ें दिखाना ताकि यह देखा जा सके कि कौन सी बेहतर काम करती है।
Bounce Rate
The share of visitors who land on your page and leave without clicking anything. High bounce usually means the page did not match what they expected.
Building a startup?
Base 91 Hub takes founders from idea to launch — tracker, community, AI toolkit and this dictionary, built in.
Create your account